Tag Archives: virtual marketing empire

Sneaky Secrets And Tips For Marketing Products And Services Online

Website marketing is the future of advertising, because it’s already a firmly established market that is here to stay. These tips can help you earn more profits.  

Internet marketing involves using available software and modern technology. Do not let your company fall behind with these technological advances; customers may get a negative perception of your company if you cannot keep up. Make sure that you are updated on new technologies, and your customers will respect your products and the decisions that you make.

You can improve your site’s PageRank through short-term promotions. You can also “buy” PageRank by getting deal sites and consumer news sites to link to your page. This is the same thing as selling something as a loss and making money off of it later.

Always think about different ways to advertise and market your website. You can use social networking, blog posts and even posters in area businesses to help advertise your site for little or no cost. There are a number of methods that you can use to attract visitors to your site. You just have to be creative.

The tag on your site can, and should, define you. The title of your website can determine how your customers perceive your business’s website. If your message is unclear or unappealing you will lose potential customers before they even view body of your site.

Find something that can serve as your niche and will give your site a unique quality. This will be great at driving lots of traffic towards your site when people go searching for this product. The increased visitor numbers not only get more eyes on your products, they also add legitimacy, which will increase your page ranking.

Create a FAQ section on your site in order to improve customer satisfaction. This will give your visitors immediate answers to their questions, which will make them more pleased with your site. The more your client will benefit, the greater the chances that they will complete a purchase for the things you offer.

Use captions under images. Search engines use captions to help determine if a site is relevant to a user’s search. Simply using keywords in the captions of all the images on your website will increase your ranking.

A good way to put yourself out there on the Internet is to try video marketing strategies. Use keywords in the descriptions and captions to increase the visibility of your website. A unique interesting title and picture is a good attention grabber for new clients.

Some webmasters forget that simplicity is best when it comes to website design. Most of the flashy tools like Microsoft Silverlight or Adobe Flash will be tempting, and also tend to be pushed by website designers. Good web designers consider that some visitors to their site will not have the most up to date technology. Functionality and readability are the most important elements of any website.

Providing proof to back up claims is very important. Offer concrete evidence; create videos of yourself demonstrating your products or the skills necessary to providing the services you offer for instance. This is a great illustration of why you should sell products you have actually used whenever possible.

A clean, easy format makes it easier for links to be seen. This will make it simpler for visitors to find the information they are seeking. If you have the links hidden or obscured, then people will not find them easily.

An important tip regarding Website marketing is to try to adjust your content and delivery of content in a way so that your customers get the impression that they are completely in control. This helps keep them away from spam. Let them know they have the option to participate and they will think more of you and your company.

Reward those that are frequent buyers. It is helpful in customer retention, and the appearance of generosity is positive for your company. People will talk to their friends about the promotional offers and gift cards you have been sending them.

The key to any Online marketing campaign is knowing what works and doesn’t work for your competition. If you have strong competitive intelligence, you can blow your competitors out of the water by changing your services to compete with them. To be successful in Affiliate marketing, this is essential.

Use high-quality images that give visitors a good idea of what kind of products you are selling. It is very useful for potential buyers to see your product in as much detail as possible, as this helps them to decide if they will place an order or not. Having a section where customers can upload their own photos of products is another great idea. Another effective way of using graphics is to show “before and after” images.

Submit the freebies on your website to free directories to get the word out. If you’re submitting an e-zine for free, submit it to different directories that cater to free e-zines. There are many resources to get free e-zines, e-books and other free infomation.

Interviews from people high up in your industry can hold a lot of value. Ensure that you have the appropriate permissions prior to publishing the interviews, however, to avoid any legal repercussions. You can also turn your interviews into articles that can be submitted to E-zine directories. This will help drive traffic and sales to your site as well as boost your credibility.

Allowing users to put reviews on your website is an excellent Website marketing tool. Customer reviews can be very influential to prospective customers.

Try to regard Internet promotion as being a hobby rather than a job, particularly when you are just getting started. Do this for fun until the time comes when you know you can actually make a career out of it.

As you have learned, increasing your knowledge on Internet marketing can really take you far. Now that you have learned some new insights into this area, you are hopefully already having new visions and ideas to apply to your own online marketing efforts. Do not forget the advice here, and enjoy the rewards of your efforts.

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Thank you for reading this article!

Make it a great day!

Christina & Adele

Virtual Marketing Empire

Offer a home based business opportunity? Click here to get more exposure!


VME Free Online Marketing Training Center

Why Join Team VME Free Online Marketing Training

Center?

What makes Team VME different?

See what we offer!

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  • Blogging   (Strategy, Execution, Writing, Marketing)
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  • Email Marketing Tips and “How to’s”
  • Viral Marketing Tips
  • Multimedia / Digital Marketing Strategy    (Instagram, Pinterest, Meme’s, Videos, Photos, etc.)
  • Legalities of Owning a Business
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How to Start a Business Online -7 tried and true steps for attracting visitors to your site–and getting them to buy.

There is a proven sequence of steps you can follow to guarantee your success when you’re starting a small business online. I’ve seen thousands of people start and grow successful businesses by doing the following:

  1. Find a need and fill it.
  2. Write copy that sells.
  3. Design and build an easy-to-use website.
  4. Use search engines to drive traffic to your site.
  5. Establish an expert reputation for yourself.
  6. Follow up with your customers and subscribers with e-mail.
  7. Increase your income through back-end sales and upselling.

Anyone, from newbie to seasoned online entrepreneur, can benefit from this process in learning how to start a business online.

Step 1: Find a need and fill it

Most people who are just starting out make the mistake of looking for a product first, and a market second.

To boost your chances of success, start with a market. The trick is to find a group of people who are searching for a solution to a problem, but not finding many results. The internet makes this kind of market research easy:

  • Visit online forums to see what questions people ask and what problems they’re trying to solve.
  • Do keyword research to find keywords that a lot of people are searching, but for which not many sites are competing.
  • Check out your potential competitors by visiting their sites and taking note of what they’re doing to fill the demand. Then you can use what you’ve learned and create a product for a market that already exists–and do it better than the competition.

Step 2: Write copy that sells

There’s a proven sales copy formula that takes visitors through the selling process from the moment they arrive to the moment they make a purchase:

  1. Arouse interest with a compelling headline.
  2. Describe the problem your product solves.
  3. Establish your credibility as a solver of this problem.
  4. Add testimonials from people who have used your product.
  5. Talk about the product and how it benefits the user.
  6. Make an offer.
  7. Make a strong guarantee.
  8. Create urgency.
  9. Ask for the sale.

Throughout your copy, you need to focus on how your product or service is uniquely able solve people’s problems or make their lives better. Think like a customer and ask “What’s in it for me?”

Step 3: Design and build your website

Once you’ve got your market and product, and you’ve nailed down your selling process, now you’re ready for your small-business web design. Remember to keep it simple. You have fewer than five seconds to grab someone’s attention–otherwise they’re gone, never to be seen again. Some important tips to keep in mind:

  • Choose one or two plain fonts on a white background.
  • Make your navigation clear and simple, and the same on every page.
  • Only use graphics, audio or video if they enhance your message.
  • Include an opt-in offer so you can collect e-mail addresses.
  • Make it easy to buy–no more than two clicks between potential customer and checkout.
  • Your website is your online storefront, so make it customer-friendly.

Step 4: Use search engines to drive targeted buyers to your site

Pay-per-click advertising is the easiest way to get traffic to a brand-new site. It has two advantages over waiting for the traffic to come to you organically. First, PPC ads show up on the search pages immediately, and second, PPC ads allow you to test different keywords, as well as headlines, prices and selling approaches. Not only do you get immediate traffic, but you can also use PPC ads to discover your best, highest-converting keywords. Then you can distribute the keywords throughout your site in your copy and code, which will help your rankings in the organic search results.

Step 5: Establish an expert reputation for yourself

People use the internet to find information. Provide that information for free to other sites, and you’ll see more traffic and better search engine rankings. The secret is to always include a link to your site with each tidbit of information.

  • Give away free, expert content. Create articles, videos or any other content that people will find useful. Distribute that content through online article directories or social media sites.
  • Include “send to a friend” links on valuable content on your website.
  • Become an active expert in industry forums and social networking sites where your target market hangs out.

You’ll reach new readers. But even better, every site that posts your content will link back to yours. Search engines love links from relevant sites and will reward you in the rankings.

Step 6: Use the power of e-mail marketing to turn visitors into buyers.

When you build an opt-in list, you’re creating one of the most valuable assets of your online business. Your customers and subscribers have given you permission to send them e-mail. That means:

  • You’re giving them something they’ve asked for.
  • You’re developing lifetime relationships with them.
  • The response is 100 percent measurable.
  • E-mail marketing is cheaper and more effective than print, TV or radio because it’s highly targeted.

Anyone who visits your site and opts in to your list is a very hot lead. And there’s no better tool than e-mail for following up with those leads.

Step 7: Increase your income through back-end sales and upselling

One of the most important internet marketing strategies is to develop every customer’s lifetime value. At least 36 percent of people who have purchased from you once will buy from you again if you follow up with them. Closing that first sale is by far the most difficult part–not to mention the most expensive. So use back-end selling and up selling to get them to buy again:

  • Offer products that complement their original purchase.
  • Send out electronic loyalty coupons they can redeem on their next visit.
  • Offer related products on your “Thank You” page after they purchase.

Reward your customers for their loyalty and they’ll become even more loyal.

The internet changes so fast that one year online equals about five years in the real world. But the principles of how to start and grow a successful online business haven’t changed at all. If you’re just starting a small business online, stick to this sequence. If you’ve been online awhile, do a quick review and see if there’s a step you’re neglecting, or never got around to doing in the first place. You can’t go wrong with the basics.

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ADGRABBER MEMBER: DARREN DOUD intro: MOBE

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Introducing the Only Home Based Business Directory and Marketing Platform

Here at http://www.adgrabber.biz we are very proud to  announce our Members Business Opportunities. Today we are giving a shout out to Darren Doud .

AdGrabber.biz, wishes Darren much success in his ongoing and profitable business venture.  If you would like to message Darren..just click here

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My name is Darren Doud, I am an Internet Marketer, trying to go full time. I am an IT guy during the day and a High School football coach by night. I want to go full time in IM so I can focus more time on my family and football. I love doing IM and love to help people succeed in the IM industry.

I got into Online Home Based Business in 2013. I got into it because I knew there was a better way of making a living. There had to be a way to gain my time back. I am slowly seeing how I can accomplish this by being in a Online Home Based Business.

MOBE is short for My Online Business Empire and it’s online business that was developed by our friend Matt Lloyd.  It’s a high ticket affiliate sales program with built in traffic coaches, mentoring, sales teams, phone team, and MUCH more. You can earn 1k, 3k, 5k commissions with MOBE . It’s a revolutionary way of building a business online through the licensing model and duplication model – similar to a franchise model, you acquire the license to run the business which you then only need to duplicate success of other successful business owners by following the exact 21 steps system laid out in your training area. We’re so excited to have found MOBE and are looking for people to partner with us.

 MOBE

Benefits of My Top Tier Business:

  • Personal one-on-one coaching from one of the Top-Tier Business coaches (all who make 6 figures + a year).
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The one thing I’ve seen over the years working with my coaching students and building my own online businesses is the fact that so many people struggle to make this business work.

The fact is it actually isn’t that hard, but……most people just don’t know where to start and end up suffering from information overload.

Click on this link to contact Darren Today!!!

 

Make it a great Day!!

 

Adele & Christina

Virtual Marketing Empire

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The Advantages and Disadvantages of Working from Home

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Working from home is a dream for many but it has its pitfalls. Bayt.com highlights the advantages and disadvantages of working from home.

As more and more professionals seek a better work-life balance and more companies adopt flexible policies to accommodate shifting workplace priorities and realities the working from home option is becoming increasingly viable. Employees see this as an ideal means to remain in the workforce and continue to be employed thereby maintaining all the tangible benefits of being part of an established company, while enjoying all the advantages of being based at home. The option has its potential pitfalls however and below we discuss some of the advantages and disadvantages of working from home.

Advantages

By working at home you save on many hidden costs associated with going to work. These include costs of commuting, car wear and tear, fuel, road taxes, parking as well as indirect costs such as expensive professional wardrobes and the dry-cleaning of those. Often you can also save on older children’s care arrangements although for younger children it is highly unadvisable to forgo the childcare arrangement and try to balance close care and supervision with the demands of the job.

Flexibility

This doesn’t just relate to timings either although the flexibility to determine your own work hours to some extent is the most important aspect of this. You can also determine your environment, lighting, temperature, setting, mood; basically work in the framework that suits you best and makes you happiest and most productive.

Less distractions

Coworkers banter and distractions, unnecessary interruptions, unimportant meetings can all be avoided if you are safely at home and sealed off in your own environment which you have barricaded from any possible interruptions.

Proximity to home and family

For many, the physical proximity to family and the convenience of being at home are tremendously comforting. For parents it can be especially pacifying to know that they are very near to their children and available should they be needed for any reason. This also applies in the case of elderly care.

Less stress

The stress of commuting in bumper-to-bumper traffic at rush hour in many countries is extremely counterproductive and can lead to disgruntled workers who are already exhausted and worn before they have even begun their day. This is especially true where the workplace is far from the office. Other stresses often cited include unfriendly coworkers, a suboptimal work environment and constant distractions.

More productivity

Removed from the stresses and distractions of the workplace and working independently in their own preferred environment at their own pace, professionals are often a lot happier and a lot more productive.

Better health

Often with long commutes and anywhere from 1 to 3 hours a day spent getting to and from the workplace both physical and mental health are adversely impacted; the former as the gym hours are usually the first to go and the latter due to the stresses associated with both the commute and the workplace itself. By working at home the commuting time saved enables you to resume physical exercise, to go for a long walk for example before and after work or to join a local gym.

Better work/life balance

Work/life balance, the aspiration of the modern professional, is often achieved and tuned to satisfaction through a working at home arrangement, particularly when a professional has the flexibility to report into the office and work from the office partially as an option and can fine-tune the arrangement to achieve the most optimal balance.

Disadvantages

Isolation

Often, professionals working from home complain of isolation and loneliness given their removal from their bosses and coworkers and th is can be very depressing to some. Since the workplace provides a location to meet people and make friends for many, professionals working from home have to be more creative and resourceful in getting to know people and in staying in touch with their colleagues.

Distractions

Although office distractions are avoided by working at home, different distractions may arise. Interruptions from children, work, neighbours, friends, family may be very disruptive and special efforts must be made to make it known that you are actually working and unavailable for interruption within work hours despite your physical presence at home.

Difficulty in separating home from work

The temptation to engage in household matters since you are at home is often very strong. Suddenly you may start feeling obliged to clean the home, do the shopping, the childcare, the cooking, the home finances and the socializing all while meeting the full requirements of the job too. It is essential to draw the line between home and work so as to avoid both areas suffering.

Work doesn’t end

Since there is no-one looking over your shoulder enforcing strict hours you may feel tempted to work endlessly. This pressure to work endlessly may be compounded by the fact that you feel there are greater expectations made of you as a home-worker or by self-imposed pressures to prove yourself and your abilities in this arrangement. Moreover the lack of physical separation between home and work may add to this pressure to work endlessly.

Alienated from daily company developments

A lot can change from day to day in a company and you may find yourself removed from important developments such as staff changes, new business, changes in company direction, new competitive intelligence etc.

Danger of being overlooked for promotion

The danger of being overlooked for promotions and career development opportunities is quite real when you are away from the office and other more visible employees are actively and aggressively vying for them. An open line of communication with management and regular visits to the office are critical in order to prove your dedication and commitment to your career and to prevent the out-of-sight-out-of-mind syndrome.

Need for high self-discipline

Working from home is not for anyone. It takes a lot of dedication, self-control and discipline to motivate yourself to persevere in working at home alone over the long run without succumbing to the distractions and losing drive and momentum. Often a partial arrangement where you report into the office once or twice a week is the optimal arrangement as it allows for close interaction with colleagues and supervisors and ensures you remain in touch with company developments while still permitting you the comfort and convenience of working from home.

 

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