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Why Blog ?? 5 Strong Motivations

Why Blog ??   5 Strong Motivations

 

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Many people ask themselves, why blog, what’s the sense? This reaction is based primarily upon the time and commitment it takes to maintain a blogging platform. Nowadays many make money blogging and therein is found their motivation. Others however take a more ‘personal’ approach and they base their blog content upon merely helping or serving people! In either case a strong motivation must be found to maintain the constant flow of blog content needed to both attract readers and keep them coming back!

Here is a look a 5 different reasons or the motivations behind why many blog!

Help Others

Creating blog content that targets solving common problems associated with a particular niche reflect noble intentions. These type of platforms normally do well in attracting a large and loyal following and can also be quite effective if you intend to make money blogging. You must have an genuine interest in what you write about however since earning an income will take time and your interest will serve to keep you plugging away!

Share Experience

Sharing you own experiences serves multiple functions insofar as people can learn and/or be entertained by what you share. If you happen to have a good amount of experience to share than this type of blogging platform could be relatively easy for you to maintain!

Self Gratification

Sharing an interest or personal passion with like minded people is both an enjoyable and self gratifying experience! Much like having a lot of experience to share, if you are passionate about what you base your blog content on, this type of platform will likely be easy and even a joy to maintain. Visitor will also be quite appreciative of the quality of your posts making them even more loyal!

Offer Insight

Insights and/or opinions are an intriguing way to engage readers since if ‘shared’ correctly, it will be thought provoking. Nothing gets people more involved then stirring their interest by offering them a perspective they have not considered before. Helping them to ‘stretch’ their thinking is an invigorating and often enjoyable experience, especially when it focuses on subject matter that holds their interest!

Motivate People

Some people are simply ‘naturals’ at finding the best in others and making others realize their own potential, are you one of them? Having a blogging platform that ‘picks people up’ and gets them motivated is one of the most popular type of sites. In most cases folks will find not only motivation but will also experience a renewed sense of self esteem making them fell better about themselves. In turn the motivator also experiences an uplifting feeling due to their ability to make those around them feel more confident and capable.

In most cases the people who may ask, why blog, what’s the purpose likely do not possess the commitment to maintain a blogging platform. This is not a negative but rather a point that it does in fact take time and a strong motivation to consistently create blog content people find interesting. For those who aspire to make money blogging this commitment must be even stronger! It simply takes more time to get people to spend money then it does to get them to read free content of interest to them. In either case a strong motivation is needed to maintain a consistent effort to create blog content. Discussed above are 5 of the most common and powerful motivations many bloggers use to help them maintain their site! Do any stir a strong enough motivation within you?

 

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Duality Vs. Polarity

Duality Vs. Polarity

 

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The one concept that above all others plagues human beings, and has done so for all of recorded history, is the concept of duality. It is a hidden enemy, created in wrong thought (relative consciousness), and fed by fear. It has divided the world of man and has been the instrument of more death and destruction than all the terms we commonly use to describe evil. And yet the people of the world, as a whole, continue trapped in the same belief pattern. What is this thing called duality? Virtually every Church and most of the religions of the world have propagated this idea in their doctrine. Why is it such a pervasive idea, and why has it attracted such a following?

Many of the precepts of Hermes Trismegistus, an ancient Master in Egypt, can be found within virtually every world religion. It is possible that misunderstanding of this ancient teaching, interwoven with doctrine, may have led to the belief in dualism. Even initiates of Hermetic teachings today write in such a way that can cause confusion. The Hermetic principle of Polarity is presented as all manifested things have two sides, two aspects, two poles, a pair of opposites with manifold degrees between the two extremes. This is a description of Polarity and not duality, but it is obvious how dualism can spring from an incomplete understanding. It is from the doctrine of Zoroastrianism that the universal struggle is described as the forces of evil against the forces of good is derived.

A clear understanding of three Hermetic Precepts might give you some clues as to how the fallacy of duality has been derived.

1) Correspondence … As above, so below; as below, so above.  To some people this meant two worlds, as opposed to many planes of the absolute unity of Universal Being.

2) Polarity… Everything is dual; everything has poles; everything has its pair of opposites; like and unlike are the same; opposites are identical in nature, but different in degree; extremes meet; all truths are but half truths; all paradoxes may be reconciled. The fact that all paradoxes may be reconciled clearly indicates that all paradoxes are a part of the whole.

3) Gender…Gender is in everything; everything has its masculine and feminine principles; Gender manifests on all planes. So we have multiple planes and the masculine and feminine principles are manifested in each and all are part of the whole.

The definition of Polarity which says, “Everything is dual” is taken to mean the world is dualistic. A closer look at each of these precepts and it is clear that while these poles and opposites are present they are present within the whole. Man sees forces on the other side where we go when we die. He wants to believe there are other planes but the experience of life and death chill him. He has a hard time reconciling life and death as just phases of the whole. For those who accept duality, the world is full of calamities that are thrown at them by evil forces, and how well they handle them determines whether they go to heaven or hell.

We hear people talk about how a city is racially polarized as if this in itself was proof of duality. In fact, the word polarity is proof of exactly the opposite of duality. Duality is a concept that states that there are two forces, good and evil, warring against each other. It is a lie the intellect has created, and we have accepted. There is only one power, and the other is created in our ignorance by the intellect and fed by our fear. When you say that a city is racially polarized, you are actually confirming the unity of humanity. There may be significant differences, culturally and economically, but polarity simply means the extreme points of one thing. If you have racial polarity all that is proved is that we are all human. The Universal Law is Absolute Unity. The perception is duality.

Most theology is dualistic in nature. Only a few Christian churches emphasize that there really is no competing power with God. The Unity Movement has made its statement of belief in the Absolute Unity of all the linchpin of its positive affirmations. Their affirmation is “There is only one power and presence in the universe, God the good omnipotent, the everywhere present Principle of Absolute Good”.  In virtually every other theology, the universe is a battleground between good and evil. On the one side we have the Almighty God who created the heavens and the earth, and on the other side we have Satan, a fallen angel who reaches for and has an equal power status on earth. In fact, he is depicted as having control of earth. The world turns, and the battle rages for the souls of men. Everything is defined in terms of good and evil.

To say that there is only one power and presence in the universe is not just a statement of adoration and praise to God. It is a statement of principle. It is a statement of the Universal Law of Absolute Unity. When we say this, we are confirming that there is no other power but God. We are in essence renouncing duality and the idea of a second power that can compete and war against God. We are recognizing and affirming that evil and satanic forces are a creation of the intellect and a perversion of the reality of Absolute Unity. One cannot deny that negative and fearful thinking is the cause of negative and fearful consequences. Why? Because all thought creates. Thought will create constructively or destructively, but it always creates. Our world, our lives are our creations. What people refer to as evil might more accurately be seen as the destructive results of fearful, negative and wrong thought. It comes from man’s intellect and creates the perceived barriers to God. It instills in man the belief that there is a separation from God, which has never existed. It cannot and could not be because God is in man and everywhere present. Absolute means ABSOLUTE. If God is omnipresent, he is everywhere. So what could be considered evil? It can only be our perception of separation from God. It has no reality in truth.

Even some of the more enlightened religious systems retain a lingering vestige of the thought that man has somehow been separated from God and must go through a process of purification or karmic learning in order to be reunited with God. The Catholic Church has its purgatory in which the last bits of sin and perdition are removed before man can return to God. Some metaphysical schools, while teaching the Universal Laws, have not been able to get past duality. At least one of these schools actually teaches that there is the Universal Law of Duality. We have those who talk about good karma and bad karma. They say that this bad karma has to be paid in order to go back to God. There is no such thing as good karma or bad karma. There is only karma or balance. One might call it bad karma because an experience is unpleasant. However, all experience is attracted because we need the learning experience. In our pain, we don’t recognize or appreciate the experience, but it is part of the Law of Balance and Equalization.

How do we know that duality is a false perception, and what do we do about it? We can know through the process of identifying and verifying the Universal Laws in our lives. We can know the fallacy because we can understand the Universal Law of Absolute Unity. We understand that to look for solutions, or to place blame outside of ourselves, is a useless exercise. We know there is only one power in the Universe, and it is everywhere present. What we have perceived as a separation from God is only a creation of the intellect. Even with all the evidence of order in nature, we have been able to see only chaos and destruction in the storm. We forget that it is a product of natural order. In our concept of spiritual things we have perceived God as out there somewhere and heaven as up there! What we have perceived as an evil force is a product of fear created and fed by the imagination of the intellect. The intellect/ego, left to its own devices, seeks to establish itself as separate from the whole. It will go to extraordinary extremes to protect itself and establish its own power.

The ego does not need the protection it seeks in separation. It doesn’t need the creation of a great world struggle between good and evil to give it meaning. It does not have to feel smarter, superior or to have been chosen as God’s elite to give it self-worth. It must recognize that it is its own worst enemy because it seeks to block itself from the all-powerful whole of which it is an indivisible part. As Emily Cady writes: All joy and strength and good spring up from a fountain within one’s own being, and if we only knew this truth, we should know that, because God in us is the fountain out of which springs all our good, nothing that anyone does or says or fails to do or say, can take away our joy and good. We must deny fear any of the power that springs from our imagination because the imagination will create constructively or destructively. It will create one way as easily as the other. We must deny the intellect the right to create the barrier. We must recognize polarity is found everywhere and in everything, but understand polarity to be parts of the whole. We must become fully aware that polarity and duality are not the same. The first is a fact of existence and the latter a mutant perversion that exists only as a perception of the intellect.

The Kabbalists (Mystic Judaism) say that the spiritual and physical came from the same substance and affirm that the apparent duality is really only a mistaken view of the universe, that in reality there is absolute unity. A barrier need not be physical, like a gate or fence, to be effective, declares David Sheinkin, author of Path of the Kabbalah. Men and women die every day because of the barriers erected from their beliefs. The commonly held worldview I refer to as duality contributes most to the barriers. The concepts of good versus evil and God versus Satan could be overcome with awareness of only one power existing in the universe and the concept of separateness from God as a perversion. Even what we call the spiritual dimension and the material dimension cannot truly be understood as duality because they exist in the same place at the same time. They are a part of the whole.

Duality is a perception of man, created by man and is derived from man’s own mistaken concept of his Being. The concept itself remains his greatest enemy because this ignorance of his real nature keeps him thinking that he has been separated from God. The good news from Jesus and other great masters was that God dwells in man. God is at hand within, and all power is available to each of us with the awareness of this presence. God has never left us, and we have never separated ourselves from God because it is not possible. What we have done through the intellect is put on blinders. We have always been with God and will always be with God. We experience in the body for purposes that only the I AM Consciousness knows. It is this consciousness that directs us, and not the relative conscious we know as our ego or intellect. Only human intellect/ego, with its free will, can even conceive the concept of separation from God. Man is the only entity that can come up with this idea! This separation from the Light of God is only in the imagination of the heart where the negative intellect, combined with emotion, strives in a darkness of its own making.

 

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Why Bother With Twitter In The First Place?

Why Bother With Twitter In The First Place?

 

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Why bother with Twitter? Twitter is a system of communication that can help your business engage with potential customers. Its one part press release, one part customer service line, and one part Frat party. There are countless ways you can connect with others using Twitter. There are also countless ways to waste time on twitter. The key is to be focused on connecting with those that have interests in line with your business. People often complain or ask for help on Twitter. This is a real opportunity. The press release concept is also a powerful way to get exposure if you don’t over do it.
Twitter is a very contagious trend. Asking, Why bother with Twitter? It may come as a surprise to many business owners. Truly, there is no question Twitter can improve your business popularity in the online world as all the aspects of social networking can be found in Twitter.

Twitter lets you get in touch with virtually anyone: from your closest friends to people from all around the world. In fact, using the services of this social networking site could bring you the following benefits: 

1-  You can get as many followers as you want and ask them to interact with you as they say; communicating with your clients is one good way to keep them hooked to your business. For one, you can focus on your customers more as you connect with them on a more personal level and you can get them to send you their opinion easier.

2-  In just one post, you can let everyone know what your business is currently up to. You can update your followers with what you are doing with your business, and what they can expect from it. You can link to your site or Facebook page.

3-  It gets your message across fast. It takes little time for you to post and is very easy for followers to retweet or pass on your message. This is very powerful when followers resend your message to all of their followers, especially if there is a link to your site or Facebook page.

While using Twitter, there are a few things that you must remember. Below are some of the things that you must take note of to make sure your posts are effective: 

1-  Make it short and simple. The whole point in using Twitter is giving your customers an overview of what you want them to know. It makes it easier to capture their attention if they can see it and understand it at once.

2-  Use URL shorteners to take advantage of the posting capability you know that you are limited to only 140 characters, so how do you put your long URLs? This is where URL shorteners come in; such shorteners like bit.ly will definitely make you put your message in a more convenient manner.

3-  Take time to put new content, refresh your tweets regularly. Making sure that your posts are updated would eventually strike your customer’s curiosity.

4- What’s best about this is that you get all your publicity free of charge, but be careful not to over do it. Followers will quickly tire of you beating them over the head with product information.

 

In the end, answering the question Why bother with Twitter? It can be summed up by understanding this: Twitter is something that you can harness to connect with those people that you can help. Further it allows you to offer helpful information to followers. Finally, you can keep followers up to date on your offering and your products. This can all be done quickly and efficiently by consistent tweets and links to your company properties. Your mindset needs to be one of giving and not taking.

 

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Promoting To A Lady Versus Dealing With Men

 

Promoting To A Lady Versus Dealing With Men

 

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I found this interesting article  Promoting To A Lady Versus Dealing With Men I am very interested in hearing what you have to say.  Please leave feedback below… this should be very interesting to hear!!

 

The salesperson speaking to a male client does not have to concentrate significantly on looks and cleanliness. It is okay if he does not have the necessary documents on hand and his sleeves are folded up. But when exactly the same salesperson is referring to a female client, he needs to be spotless from head to toe. He should comb his hair appropriately, have manicured nails and even his shoes must be well-polished. The salesperson should be prepared with all of the necessary documents just before hand and shouldn’t go rushing in front of the customer. Women seek perfectionism. 

Words needs to be spoken with extra care in front of a woman customer. Women are better listeners and they are going to analyze each spoken word. A lot of emotion ought to be involved in the chatting due to the fact girls are drawn to emotions instantaneously. Like when selling clothes to a lady, tell her how you are going to feel poor for her if she has to sweat badly inside the summer because of her nature of job. Choose a great cotton dress for her and ask her to attempt it. The customer am goin to be extremely touched and will take much less time to buy the item. Seventy five percent of the job is carried out if she is won emotionally. 

Next important point would be to in no way stop chatting in front of the female customer. The moment the salesperson stops conversing, she will start thinking deeply about the item and will start off examining each and every detail of the product and will give a second thought to the item. Women have the capability of multi-tasking. They’ll have the ability to listen also as go through the manual at exactly the same time. So maintain her involved into many points at any given time. A man lacks the talent of multi-tasking. If a male client gets involved with some thing else, stop speaking instantaneously simply because he am goin to be unable to concentrate on both the things and it will lead him into a confusion state. 

Another point to be taken care of is, it’s not a fantastic idea to have a woman salesperson when a male client is to be handled. Women speak a good deal and men are negative listeners. The woman salesperson will go on and on concerning the item and the man will just nod his head not having acquiring any meaning out of it. They’ll not able to express properly no matter whether they’re finding the point or not. But on the other hand, a woman client could quickly express how much she has followed. Even if they don’t speak it out, her facial expressions will tell it all. So when a salesperson is dealing having a female customer, he or she really should watch out for the client’s expressions. If she shows any state of confusion or dislike, try taking a diverse technique. 

Men customers can certainly be created to comprehend concerning the product by basically drawing the outlook of the product using a basic pen and paper. Men have a good capability of imagining the three dimensional images of the product that happens to be becoming referred to. But ladies are not so excellent that.

 

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Mobile Text Message Marketing

 

Mobile Text Message Marketing

 

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Marketing is one of the most important things you can do as a business owner. Without a marketing strategy and targeted advertising, many businesses simply do not make it. Many business owners think that simply having a store front or running an ad in the yellow pages is all they need to do and soon realize, it’s not that easy. 

In today’s world, businesses big or small are finding more and more challenges when it comes to traditional marketing strategies. Running an ad in a local publication or paying for a spot in the yellow pages, just doesn’t produce the same results they once achieved and are very expensive. 

The reason why this is happening is that we are in a rapid changing communication age. With the birth of the Internet and number of internet-ready cellphones expanding globally, the effects on marketing are tremendous and are taking the marketing challenges to a new level. International businesses large or small are facing the same challenges. 

The technical requirements associated with setting up a website, understanding social media, creating campaigns that will promote brand and convert traffic into buyers, are all part of the requirements necessary to market a business in today’s world. The problem is many business owners need to focus on running the business and do not have the time, can’t manage, nor have all the skillset required to create and manage an effective marketing program. 

One new marketing method that will have a tremendous impact on businesses globally has to do with mobile text marketing. Mobile text marketing targets cell phone users in a very unique way. Similar to the time when e-mail marketing was brand new, mobile text marketing has a much higher response rate. With response rates at 90% plus, business owners need pay attention and incorporate this strategy into the overall marketing strategy. 

There are a lot of reasons for the high response rate in mobile text marketing. Here are a few: 

* When a user receives a text message they almost never ignore it due to the alert features on cell phones. 

* It’s considered more personal than an e-mail because it is used primarily by personal friends and family. So, the user always responds to a new text. 

* Most businesses have not yet utilized this strategy so; the opportunity is here right now to be on the cutting edge of this new marketing concept. 

* Users do not ignore the messages when received. 

* Messages are short and to the point. 

* Newer cell phones display the message right on the front of the screen. 

* Users almost always have their cell phone on them. 

* Cell phones do not require internet access to receive a text.. 

* Almost every cell phone made today has text messaging built in. 

The most important factor is that cell phone users out number internet users worldwide. With the rapid increase in internet-capable phones, there will also be a proportional increase in a business’ ability to market to a cell phone user. 

For those who don’t know, here is how mobile text marketing works in general. Let’s say you want to run a campaign to offer a discount for a product, service, or an event. As a business owner, you would target your existing customer base first. You would offer a coupon or discount, when a user sends a text message from their cell phone to your advertised campaign word. An example of this would look something like the following: 

To receive a discount today, text “specialoffer” to 41242 

What happens is the customer wants to receive a discount, so they text the word to the number. Then they immediately receive a response back with a promo code or message authorizing a discount. They are also informed they will receive future discount offers and can opt out anytime. Your customers are ok with this since they are already patrons of your business. This process all happens automatically. 

Now, a month later you decide you want to have a sale or run a special on the weekend. If you didn’t have a mobile marketing strategy, and in order to let your customers know you’re having a sale, you would need to run an ad in the newspaper, pay for ads on TV, run an ad on the radio, send mail outs or some other means to let them know. This is expensive and takes time to plan and the customers response time may not coincide with time advertised was received. 

But, as a smart business owner, you simply send out a text message to your existing customers and because you know they will read it, your sales are a success. You managed to increase business with the least amount of effort and greatest response. 

With traditional marketing, the customer would need to read their junk mail, newspaper ads, or be in front of the TV at the exact time your ad ran. But with a cell phone in hand, your customer receives your promotion. You didn’t need to pay for expensive ad materials or hope the customer was in the right place at the right time. 

Did I say this was powerful, cutting edge stuff? 

There is an added benefit to marketing this way. Consumers do not receive junk mail from you and you won’t kill a tree to run an ad in the local paper. 

Did I mention it is good for the environment? 

In today’s world, a customer will jump at the opportunity to do something good for the environment. This is especially true when it doesn’t require much effort from them. I think most of us would be willing to receive a promo code to our cell phone in comparison to a bunch of junk mail at home that fills up our mailbox and usually gets tossed in the garbage and then finds its way to our landfills! 

There is also another advantage over traditional advertising. I call it the on demand factor. This makes it a must strategy for restaurant owners or businesses that operate in a daily entertainment industry. 

Here is an example of the on demand marketing factor. Let’s say you own a restaurant. You expect the coming weekend lunch crowd to be slow due to an event in the area during that time of day. So, you have a message sent out to your mobile list letting them know they can get a free appetizer at lunch – but for this weekend only. You do this two hours before lunch to a hundred people on your list. Then an hour later you decide that the response wasn’t enough to fill the seats up completely and you believe you will have a few open seats. So, you quickly have another message sent to another hundred people. 

The result: 

An hour later you have a small line at the door. You managed to let your customers know about your special for the weekend only. You also filled the seats and maximized your business without over promoting. You wouldn’t want customers that would have come to your restaurant without a promo code to be turned away due to an extra-long wait. 

On demand marketing lends itself to maximum flexibility in timing and number variations. There is no other marketing strategy that has this type of on demand capability. I wonder what happened to the other restaurants in the area that didn’t have a mobile marketing strategy. 

To this point we have only targeted existing customers. You can build your customer base in a more powerful way. All of the traditional marketing methods still work and can augment your mobile marketing strategy. It is important to not be tied to other marketing channels for all your marketing needs. 

One reason to not be handcuffed to traditional marketing channels is that they dictate to you the options and the cost for advertisements. Most of them can be expensive because of the media that must be designed for the ads. The biggest factor is that the consumers of a particular media channel belong to that media company. But as a mobile text marketer, you can place your mobile text campaign word on printed ads, radio ads, and TV ads. This will enable you to capture more leads. When the consumer opts in to your mobile marketing list, you can then market to them over and over without paying the original media company another dime. 

Building a list is one of the most important business strategies you can have. A mobile marketing list is the most effective. 

Mobile text marketing may not work for every business. There are a few businesses where this strategy is very exciting. Here is a list of some businesses that could benefit: 

1. Restaurants 

2. Salons & Spas 

3. Bars & Night Clubs 

4. Florist 

5. Theaters 

6. Vacation Rentals 

7. Events and Nightly Entertainment 

8. Department Stores 

9. Any service that the consumer does regularly 

10. Most business that advertises a lot. 

As you can see there are a lot of businesses that could save money on their advertising expenses while increasing their ROI. 

 

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Other articles of interest:

http://www.eztexting.com/mobile-marketing/

 

 

http://en.wikipedia.org/wiki/Mobile_marketing