Fear plays a big role in why many Baby Boomers are unwilling to start a home-based business. Fear of failure; fear of losing money; fear of the unknown. Does one have to be a risk taker to take the leap? Yes, but not to the degree you may think!
There is no way to avoid risk in life. No matter what activity we engage in, risk is involved. Anyone who drives a car runs the risk of having an accident. Skiing and other sports involve risk of injury. Even entering into marriage comes with risk (although it may not be recognized at the time). Everything we do in life includes risk of one form or another. We just fail to recognize it.
Do Not Ignore Risks!
In starting and operating a home business, however, we cannot afford to ignore risks. In fact, Boomers must diligently identify risks and derive plans for dealing with them. To do otherwise is a sure path to failure. Risks do not go away if we simply fail to see them or ignore possible consequences. This is true of any business.
Once the risks involved in launching a particular home business are identified, they can be investigated and prioritized. Then, you can see if there is a strategy for dealing with each. Yes, this requires more research, but that is what the Internet, friends and advisers are for. Tap into the world of existing knowledge and experience. It is likely that proven strategies for dealing with each risk already exist. Customize these strategies to suit your needs.
Self Examination is Critical
The next step, of course, is the difficult task of assessing your willingness to take a risk. Can you afford to lose the investment money necessary to get a home business going? Are you going to be able to sleep at nights, or will you be consumed by worry? How does your family feel about this?
At least now, you have facts to work with instead of vague unknowns. You know how other Boomers have overcome similar risks. Ask yourself, “Can I live with these risks? Do I have the skills and temperament to employ strategies that have worked for others?” Ultimately, it is a gut call. Don’t rush into this decision – get feedback and let it percolate for a while. And never proceed with nagging doubts.
This may not be the Best Home Business Idea for You
Not all home business ideas will work for you. Look inward and ask yourself, “Do I have the strength, skills and perseverance to do this?” If the answer is not an enthusiastic “Yes,” then continue your search for a home business better suited to your situation.
You are Not Alone!
Creating a home-based business requires honest self-examination. Granted, risk can never be eliminated. But fear diminishes when risks are identified and quantified. Confidence increases when one sees that others have successfully overcome similar risks. The real question is whether you can accept the risks involved and then push the “launch button” on a particular home business idea.
You are not alone. Baby Boomers by the thousands are going through this same process everyday.
Don’t Give Up!
Launching a home business is not a step to be taken lightly. Those who have honestly scrutinized the risks and concluded that they are acceptable have the best chance of success. At minimum, these Boomers will certainly avoid nasty surprises down the road.
If a current home business idea turns out to be too risky for you, don’t give up. Keep searching for a candidate that fits your profile and needs. Boomers everywhere have survived this journey and ultimately created rewarding home-based businesses. You can too. Don’t give up!
Make it a great day!
Christina & Adele
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